AMAZON: 2020 SEASONAL EVENTS
Contract Senior Creative Program Manager on Amazon’s D1 team. PM leading the planning, end-to-end creative development and photo/design production for on-site seasonal events including Mother’s Day, Father’s Day, Off to College, Halloween, and Holiday Electronics and Home Gift Guides for 2020. Oversee the creative development process and execution of creative projects supporting high profile, high impact business initiatives. Own project budget, anticipate workload and resources needed for a successful project, mitigate bottlenecks while working closely with the internal creative team to develop and execute innovative initiatives to achieve business goals.
D1 is a creative organization that is focused on shaping customer perceptions of the brand and is responsible for how it shows up in their daily lives. This is achieved by executing fully integrated campaigns, launching private label brands, developing content and experiences across all channels while driving Prime Integration and the Amazon Brand globally. D1 fosters a culture of creativity that is inclusive of all roles from Design, Creative Direction, UX, Program and Brand Management, Production, and Tech Ops… but at its core brings creative thinking to the heart of Amazon through collaborative innovation.
D1 functions as a horizontal creative organization that collaborates with business partners inside and outside of Cross Category & Channel Marketing (XCCM), and is positioned to influence business teams across Amazon to launch more efficiently and effectively at the highest bar. The work spans across all categories and channels to earn customer trust which improves brand perception as well as increases the growth of the business by driving the customer flywheel.